Wrigley Ads: “Tell ’em quick and tell ’em often.” William Wrigley Jr.
Wrigley factory Then and Now
This Gallery is a tribute to the men and women worked in William Wrigley Jr. Canada Co.’s Carlaw Avenue plant
Manitoba Free Press, July 6, 1910 Note the address: 7 Scott Street Toronto, Ontario
Manitoba Free Press, June 21, 1910Globe, October 11, 1910Globe, July 21, 1913Toronto Star, July 25, 1912Globe, Aug. 19, 1912Ottawa Citizen, Aug. 13, 1913Globe, Dec. 15, 1913Globe, Dec. 22, 1913Toronto Star, Jan. 12, 1914Toronto Star, Feb. 16, 1914Toronto Star, Feb. 16, 1914Toronto Star, July 23, 1914Globe, Aug. 27, 1914Toronto Star, Nov. 23, 1914: Double Mint is introduced.Toronto Star, January 18, 1915 The Wrigley SpritesToronto Star, January 25, 1915 The Spearmen replaced the Sprites in 1915Toronto Star, Feb. 15, 1915Toronto Star, September 13, 1915 Canada’s First Contingent had tasted its first large scale battles in May and June of 1915. Early on soldiers discovered that gum could be massaged within its sealed wrapping and applied as a wound dressing in battle. It was also chewed to keep awake on sentry duty and passed out to the troops, along with cigarettes, before they “went over the top” from the trenches to attack across No-Man’s Land. The reference to first aid may actually be referring to this use of chewing gum. Those “over there” would have understood the meaning of “Me for the scrambles now” and gum; those at home likely would not.Toronto Star, September 27, 1915 A note at the bottom refers to “New factory Toronto”. This is the new Wrigley Building on Carlaw Avenue.Toronto Star, October 12, 1915 Those families without much money valued advertising offers such as the free Mother’s Goose book in this ad. For many it was the only children’s book they had.The Canadian Courier, Vol. XVIII, No. 24, Nov. 13, 1915 A little echo of the Hippocratic Oath here.Globe, Nov. 15, 1915. One of the Spearmen has his hands full with too many wives.Globe, Nov. 22, 1915Globe, Jan. 10, 1916Toronto Star, Jan. 10, 1916 This is probably the view from the newly-opened Wrigley Building on Carlaw Avenue west towards downtown Toronto, Toronto Harbour, and Toronto Island.Globe, Jan. 24, 1916Toronto Star, Feb. 28, 1916Toronto Star, June 5, 1916Toronto Star, June 26, 1916The Canadian Courier Vol. XX. No. 10 (August 5th, 1916)Toronto Star, Oct 2, 1916Toronto Star, November 20, 1916Toronto Star, Dec. 11, 1916Toronto Star, Dec. 26, 1916Toronto Star, Jan. 2, 1917Toronto Star, Jan. 22, 1917Toronto Star, Jan. 29, 1917The Canadian Courier Vol. XXI. No. 10 (February 3rd, 1917)Lethbridge Herald, February 28, 1917Toronto Star, Aug. 20, 1917Canadian Courier, Vol. XXII, No. 14, Sept. 1, 1917Toronto Star, Sept. 24, 1917Toronto Star, October 1, 1917Toronto Star, Oct. 9, 1917Toronto Star, Oct. 29, 1917Everywoman’s World, Vol. 8, No. 6 (Dec. 1917)Toronto World, Jan. 1, 1918Canadian Courier, Vol. XXIII. No. 11 (March 2, 1918)The Western Home Monthly Vol. XX. No. 8 (Aug. 1918)Canadian Courier, Vol. XXIII, No. 26, Sept. 28, 1918Toronto Star, Oct. 24, 1921Globe, Feb. 10, 1931Globe and Mail, Nov. 2, 1943